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Windows Alive!
Client
City of Bellingham
Type of Client
Civic
Category
Temporary Activation
Year
2025
Impact
7 downtown vacancies were activated and multiple vacancies were filled in-part because of exposure from this installation.
Video
Windows Alive! is a temporary design installation aimed at transforming vacant storefronts in Downtown Bellingham into vibrant, eye-catching displays. By infusing these spaces with visual art, we’re bringing energy and life to the heart of our city. This project not only beautifies but also fosters a sense of community and renewal, helping to ignite the revitalization of downtown with every window we transform.
Paper Whale collaborated with a Western Washington University BFA senior level Design course to create a series of illustrative designs. The project began in early 2025, with installation taking place in April. Windows Alive! is temporary, meaning the installations are intended to draw attention to vacancies with the goal that they will become more visible to support them in securing long-term leasing.
